Even a luxury house isn’t a home until somebody lives in it.

Luxury homebuilder JayMarc Homes knows firsthand that the stress of buying a new home doesn’t just vanish when a seller hands over the key. Many of their buyers are new to the Northwest and its unique community. JayMarc Homes knew we could help them create a welcome that would reflect their brand and settle the nerves of new buyers.

Our Strategy: Gifts are the best welcome

A JayMarc home is meticulously crafted to take advantage of space, flow and the beautiful Northwest views. Walking into these luxury homes gives a sense of delight. And just when every detail already seems perfect, there’s the added surprise of a gift waiting to greet new buyers.

Even in the age of the Internet, learning about your community is best done through the eyes of locals. The Welcome Kit included curated lists of popular neighborhood retailers, restaurants and municipal amenities that a newcomer might need. A moving checklist was another bonus. The package was sealed with ribbon and handcrafted charms, reinforcing the thoughtful care of the JayMarc brand throughout the entire marketing chain.